Airline Industry News – November 2018 in Review

What made headlines in November? Here's the airline news you may have missed.

Yieldr News

We've added to our Abandoned Cart series with a new infographic and white paper. You'll see how to level up your abandoned cart emails and learn how airlines can convert lost customers.

Our CMO Joe wrote a piece about Yieldr's revamped values, while Heike shared her thoughts about Emarsys Revolution in London. Last but definitely not least is an interview with Rita, our Illustrator and Graphic Designer.

Industry News


Qantas won "Airline of the Year" at the CAPA Aviation Awards WOW air and LEVEL also walked away with awards for the best low-cost and start-up airlines of the year.

Global ancillary revenue now makes up 10.7% of total airline revenue, while airline ancillary revenue is forecast to hit $93 billion in 2018. Which initiatives stand out?

Business Deals

VietJet Air signed a contract with Airbus for 50 A321neo planes in a deal worth $6.5 billion, while JEJU Air ordered 40 Boeing 737 Max 8 aircraft in a $5.9 billion deal.

Meanwhile in Europe, Icelandair Group reversed its original decision at the start of November to purchase rival WOW Air, allowing Indigo Partners to step in and invest.


Delta Air Lines has set up the USA's first biometric terminal in Atlanta, where passengers can use facial recognition technology for all parts of their journey.

Can an airline join the tech pack and become the Amazon of the sky? One writer challenges American Airlines (or any other airline) to push the envelope.


Innovation in alternative fuels can help us along the path to reach net zero carbon emissions. Here's how the airline industry is cleaning up its climate act.

What are airlines doing to be more sustainable? Delta Airlines is removing single-use plastics, while Aer Lingus and Virgin Atlantic shared their responses in a survey..

Yieldr Air Product Update

The Yieldr Air platform has had some updates, with a new date picker and streaming functionality. We've also added more email service providers to our Abandoned Cart recommendations feature. Get all the details.

The Best of the Rest

Jodi ten Bohmer

Jodi ten Bohmer

Content Marketer